Design for a film festival that focuses on a director
and extract a theme that ties together all of the director’s selected movies. Conceptualize a visual aesthetic that
brings this uniformity to life by developing a visual identity and a cohesive system which is expressed through a
varietyof media and deliverables, capturing the essence of the film festival.
Lost connections is a film festival held in New York, based around the films of New Yorker, Sofia Coppola. Her
movies focus on a chance interaction between two people which unexpectedly changes their lives. However, they
must ultimately return to reality and thus the connections are lost forever. The visual aesthetic of the festival is
urban New York mixed with feminine energy.